Writing in general didn’t come easy to me when I first started. And I certainly don’t think I’ve mastered it at this point in my […]
Marketing Power
Read More About Marketing Power
Behavior in the New Social Media World
The old adage was, “Do something good for someone and they’ll tell 10 people. Do something bad to someone and they’ll tell a 100 people.” […]
Building Your Green Team
It’s always been advantageous to move what your company sells and does from a commodity to a niche. This is one of the key ways […]
Is It Even Possible?
Years ago it was in vogue at many shops I’d work with to have a mannequin dressed up in the perfect company uniform in some […]
How to Get Testimonials and Make Them Count
Why the big fuss about getting testimonials anyway? It’s simple. I learned a long time ago that what you tell me about you is interesting […]
10 Ways To Help Your Customer Pick The “Right” Contractor [You]
I just got back from having seen the new home my oldest daughter was looking to buy. She wanted me to look at it because […]
10 Things To Do to Create a Winning Trade Show
The Goal: The goal needs to be to find a show or show that you can take a dominant position in. You will need to […]
5 Rules on How to Go Green and Make Money Doing It
The big buzz word is, “Green.” Frankly, I’ve been in the business of saving the planet and I didn’t even know I was doing it. […]
The 2 Most Important Things You Can Do Right Now To Get Your Phone Ringing
Hey, has your phone gone dead? I remember when I first started my second career 7 years ago I used to pick up the phone […]
8 Things Every Contractor Needs to Do to Maximize Their Internet Marketing
Are you ready to harness the power of the internet and make your phone ring? If you are, here are the 8 most important tasks to make it to the top of your to-do list: